With the national unemployment rate at 9% in January 2011, job seekers are trying everything they can think of to get a job. This one may just be the ticket. Facebook, Twitter, Linkedin could be the difference between sitting at home watching re-runs of your favorite shows and finding a new job! Here is a statistic that you will never forget: a recent survey from Jobvite revealed that nearly 75% of employers now use Social Media in their recruiting efforts!

First and foremost, make sure you portray a persona through your Social Media profile that your employer will be interested in. Make it professional, interesting, and speak to your potential employers. This will be the difference between your soon to be employer rejecting you or carrying you to the next level. If the potential employer is interested in you he or she is able to chat with you through Social Media to learn more about you. Even if the employer is not interested, you have the ability to network to numerous other employers, or people at the company who may know someone at a company that’s hiring! Have you tried searching out companies you desire to work for on Facebook, Twitter or LinkedIn? Also, make sure your LinkedIn profile is optimized using the tools they provide (custom URL, key word description, 100% complete profile, etc.) Check out the elaborate advanced search options on LinkedIn; this tool makes it very easy for potential employees to find you -if you’ve got everything set up properly!

Outsource Locally provides 1:1 coaching to teach you how to optimize your LinkedIn profile and your Facebook profile; call us today to schedule an appointment! 303-834-7718

I am frequently asked what I believe are the keys to being successful with social media as a business. In many cases, success in social media and how it is attained varies based on industry, company, and even niche. However, I believe there are four fundamentals which can be applied to almost every business and when they are put into use, will lead to a healthy return on engagement from your efforts.

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